Goal-Oriented Product Management

Goal-oriented product management focuses on setting and achieving specific objectives to drive product success. It involves defining clear, measurable goals that align with the overall business strategy, and using these goals to guide the product development process.


At Google, the OKR (Objectives and Key Results) framework is a cornerstone of their product management strategy. This approach helps teams at Google set ambitious goals with measurable results, driving focus and innovation in product development.