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Utilizing UX Research in Product Management

Utilizing UX research in product management involves gathering insights about user behaviors, needs, and motivations to inform product design and development. This can include methods such as usability testing, interviews, and surveys. The goal is to create products that are not only functional but also provide a seamless and enjoyable user experience.

Example

Google's product managers regularly employ UX research to refine and innovate their products. For instance, the development of Google Maps involved extensive user testing to ensure intuitive navigation and real-time traffic updates, significantly enhancing user satisfaction.